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Evolution Promotion

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Services

As a full service company we offer all the key essentials necessary for a successful campaign.
Radio Promotion

Radio airplay exposure is the most effective way to create a demand for your music. We create customized radio campaign plans for each release.

We provide:

  • Up to date mailing labels for radio which includes Terrestrial, Online, Satellite and Cable Radio Stations
  • Advance set up at radio to launch interest
  • Daily radio promotion
  • Customized advertising coordination at Industry Trade Magazines
  • Tracking services
  • Weekly detailed reports
Tour Promotion

We promote both concert tours and promotional tours. We work directly with Concert Promoters, Radio, and the Internet to maximize our Client's tour dates.

We also provide:

  • Scheduling of on-air interviews and acoustic sets at radio
  • Arrange for radio station co-presents
  • Creation of on-air promotions including contests and cd/ticket giveaways
  • Act as liaison between agents and managers
  • Arrange trade magazine appearances and photo opportunities
Film and TV Music Placements
A new division of Evolution Promotion, Winethirty Music Publishing concentrates on music placements in film, television, commercials, video games and the web.

Winethirty Music represents the works of independent artists and composers who’s music is the right fit for filmmakers, television executives and ad agencies. We simplify the process of all genres of song replacement with 24 hour music clearance.

Look for a new site coming soon with details.
Direct Consumer Marketing
We have access to millions of permission based email addresses of music lovers who have opted in to receive info about musical artists . Our permission based email database enables artists to reach the most highly targeted audiences and make contact with their most valuable online prospects. Permission based email generates 3-5 times the response rates of traditional advertising. We offer the lowest prices, most extensive email directory, and highest deliverability rates in the industry. Permission based email gives you the opportunity to send your message including your Website URL, email address and message about your music without violating any Web Hosting or ISP agreement. This is absolutely the safest and most professional way to send your message about your music. Permission based email can open doors that you never even knew existed!
General Internet Marketing

Our customized Internet Marketing campaigns are designed to drive traffic to our client's websites through:

  • My Space Marketing
  • YouTube Marketing
  • Online Video Promotion
  • Wikipedia Writing services
  • Blogging
  • Press release email blasting to music journalists
  • Creating Online Press

We handle search engine submissions as well as push press releases out online to over 2000 Media Outlets and Entertainment based destination websites to spread the word. We also service licensed Internet Radio stations online. Our partnership with Soundexchange, a nonprofit performance rights organization, enables our artists to receive fair compensation for the licensing of their music in the new and ever-expanding digital world. This is a very organic way to start a word of mouth buzz about our client's releases online.

There is a vast array of options in the Internet arsenal; these are just a few and we are always expanding upon them.

Online Radio Promotion

As listeners get more and more frustrated by less choices on their local radio stations, they find a world of choices on the web. Broadcasting over the Internet transcends the limits of terrestrial broadcasting and listenership is growing.

Traditional radio stations reach local and sometimes regional areas while Internet Radio Stations are reaching a worldwide audience. We promote to the best and brightest of online radio stations because the monthly Internet radio audience represents an estimated 37 million Americans and the estimated weekly is nearly 20 million Americans.

According to the new Arbitron Webcast Ratings, currently measuring 2,233 stations and channels, tens of thousands of people are now tuning into online radio stations at work, at home and at play and that number is compounding. Out of the total Internet radio listenership 3% are 12-17, 14% are 18-24, 61% are 25-44 years old. These Internet channels represent more than 16,800,000 total hours of listening in one month alone,which means:

  • 40% of Americans have listened to Internet radio at least once (over 90 million Americans over age 12) 
  • 16% of Americans have listened to Internet radio in the last month (over 47 million Americans)
  • 8% of Americans have listened in the last week (over 18 million Americans)

Considering the rapid growth of the Internet and the nature of downloading streaming programs and accessing audio on the Internet, Internet radio is off to an extremely fast start. As this situation grows, we are continuously monitoring which Internet Stations will have longevity and our clients can count on us to continue to promote choice, licensed online radio stations on their behalf. Please visit OnlineRadioPromotion.com for more information.

Website Design and Hosting
We handle all of the crucial details of putting our client's assets out for public domain onto the 'net for their personal websites and also for their MySpace pages. From concepts and ideas for the design of the website to the implementation and release onto the net, we are a solution provider for Websites. E-commerce capabilities, Macromedia Flash, custom graphics, and statistic packages are available as well as the registration of domains, website hosting and Webmaster services.
Consulting
Our consulting services are designed to guide our clients through the entire process of promoting and marketing their releases. It includes referrals to other appropriate companies that can become a part of the campaign on the Press, Lifestyle Marketing and Merchandising levels.

Whether you're debuting a new band or your established act is releasing a new effort, our concerted activities will start an early buzz. The Music Industry is in a continuous state of evolution. Every step of promotion and marketing is extremely important and warrants consideration. The Evolution Promotion team offers comprehensive promotion strategies that lends years of experience, commitment, persistence and passion you can rely on. We invite you to call on us for a consultation to see how we may fulfill your individual needs.

Please remember us when you go platinum!

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